parenting

Intelligent Investor
12 Jan 2000


US-trained Nirali Sanghi converted a website into an internet career option by edging herself into a niche. Her site www.indiaparenting.com, which she launched a year ago, now has 2 million visitors a month. Says Sanghi, "You have to find a niche to survive in publishing. There is no money for an also-ran."
 

YOUR CORNER ON THE NET

The Web is, at many levels, about the bonhomie of like-minded souls. So if you have anything to communicate to the world, a great way to do it is by setting up a website. That gives you the opportunity to later sell products or services related to it. Take Nirali Sanghi, president, DataMagic Websolutions, who launched Indiaparenting.com a year ago, after a successful IT career in the US. Today, her site has 2 million visitors a month. She has also started selling children's books on-line. Says Sanghi, "You have to find a niche area to survive in publishing. There is no money for an also-ran."
 
 


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